Daughter Of Venus Vintage
In the world of fashion, where trends flicker in and out like candle flames in the wind, few designers manage to anchor themselves in a vision that feels both timeless and profoundly personal. For Catherine Wilson, founder of Daughter of Venus Vintage, the journey into curating and reimagining clothing has been less about chasing ephemera and more about weaving her life, memories, and sensibilities into pieces that resonate on a deeply intimate level.
The name itself-Daughter of Venus- sounds like mythology brought to life. It calls to mind seashells, sunsets, and the divine femininity of Aphrodite rising from the sea. But beneath the romantic veneer lies a designer with both grit and edge, someone who has endured hiatuses, rediscovered herself, and come back with a brand that feels like a mirror of her heart: soft, strong, emotional, and unwaveringly authentic. Wilson's career in vintage began, like so many creative rebirths, during the pandemic. What started as reselling vintage became a practice in curation, storytelling, and making women feel extraordinary through garments. Yet, life-personal struggles and business setbacks- forced her to take a hiatus. For many, stepping away might have been the end. But for Wilson, absence became fuel.
"I really loved the way I was making women feel when I was selling my clothes," she recalls. "I just knew it was something I wanted to do again." That decision to rebrand was as spontaneous as it was fated. On a bus ride home after visiting a friend, she found herself pulling threads of inspiration-things that felt most like her: seashells, the beach, mythology, and astrology. In her phone's Notes app, she jotted potential names until one struck: Daughter of Venus. She texted her longtime graphic designer, who immediately responded: That's the one.
It stuck, not because it was trendy, but because it was true. At first glance, Daughter of Venus Vintage radiates femininity-lace details, delicate textures, silhouettes that celebrate the body. But Wilson's designs are never one-note. Underneath the softness is a streak of rebellion.
Connecting with Catherine’s story? Finish reading in Violet & Blair Issue 1 | Available Now Below.
